Volkswagen raised the prices of four of its cars earlier this February: Nivus, T-Cross, Polo and Virtus. The cars are built under the same platform, MQB, they are some of the best in Brazil in their segment, but they have already started to have unrealistic values.
Let’s start with the small SUV coupé, the Volkswagen Nivus. Excluding the 170TSI version, the model now starts at R$117,590 in the Comfortline variant, the current entry-level variant, while the top-level Top Line starts at R$133,990.
The Volkswagen T-Cross, which got facelifts at the end of 2021, now starts at R$108,890 in the Sense 1.0 200TSI model (special for the PCD audience) and reaches R$158,110 in the Highline, this one with the 1.4 250TSI engine.
The Volkswagen Polo hatch, on the other hand, now starts at R$75,590 in the 1.0 MPI version, the only one with this engine, while the 1.6 MSI does not cost less than R$88,220. If you want to have the Polo 1.0 200TSI, you will have to pay at least R$ 107,190, the price of the Comfortline variant. The Polo GTS, the top of the range, now costs R$140,390.
Finally, the Volkswagen Virtus, which used to be one of the best value for money in the Brazilian market thanks to its large interior space and powerful engine, is now starting to cost like an average sedan, alienating potential customers. And this, of course, is reflected in sales, with only 612 registrations in January.
The German automaker’s premium compact sedan now starts at BRL 95,180 in the 1.6 MSI version, while the model with the turbocharged 1.0 engine doesn’t go below BRL 107,190. The three-volume variant of the GTS is available from R$147,050.
Why does it raise so much?
This constant increase in prices by Brazilian car manufacturers is above inflation and can be explained, above all, by two factors: the exchange rate and the lack of semiconductors. With both problems not expected to improve, the trend is that we will soon see a new increase not only from Volkswagen, but from other brands.
See below the complete price table for the new Nivus, T-Cross, Virtus and Polo:
|Car||Version||Old Price||New Price|
|nivu||soft comfort||BRL 113,850||BRL 117,590|
|nivu||highline||BRL 129,670||BRL 133,990|
|T-Cross||meaning||BRL 103,550||BRL 108,890|
|T-Cross||200TSI||BRL 128,650||BRL 130,850|
|T-Cross||soft comfort||BRL 144,890||BRL 147,350|
|T-Cross||highline||BRL 155,490||BRL 158,150|
|Sorry||1.0 MSI||BRL 72,730||BRL 75,360|
|Sorry||1.6 MPI MT||BRL 85,130||BRL 88,220|
|Sorry||1.6 MPI AT||BRL 86,330||BRL 89,460|
|Sorry||soft comfort||BRL 103,490||BRL 107,190|
|Sorry||highline||BRL 111,190||BRL 115,150|
|Sorry||GTS||BRL 135,550||BRL 140,390|
|Virtus||1.6 MPI MT||BRL 91,850||BRL 95,180|
|Virtus||1.6 MPI AT||BRL 99,850||BRL 103,380|
|Virtus||soft comfort||BRL 108,250||BRL 112,090|
|Virtus||highline||BRL 123,690||BRL 128,090|
|Virtus||GTS||BRL 141,950||BRL 147,050|