The Brazilian car market closed the month of July with 169,093 cars and light commercial vehicles registered, of which 51.58% came from direct sales (direct sales are those where the invoicer is the car manufacturer).
The car sold the most directly by the manufacturer in July was the Volkswagen Gol, with 9,697, followed by the Hyundai HB20, with 5,199, and the Onix Plus in third place, with 4,885.
In light commercials, the Strada leads, with 7,014, followed by the Toro, with 2,797, and the S-10 with 1,769.
Ranking – best selling cars – direct sales – July 2022
NOTE: According to FENABRAVE, “Every vehicle registration is based on the issuance of a sales invoice. What differentiates Direct Sales from Retail Sales is the identity of the issuer of this invoice. If the issuer’s CNPJ is from the vehicle manufacturer, this will be a Direct Sale. Others will be considered Retail.
Direct sales can come from company sales, where the automaker negotiates directly with large customers, such as ship owners and/or leasing companies, as well as in activities carried out at dealerships, such as sales made to taxi drivers. , rural producers, PCD (Persons with Disabilities), among others. ”