NAF NAF starts sports sponsorship with women’s Olympique Lyonnais

NAF NAF starts sports sponsorship with women’s Olympique Lyonnais

credit: OL

For this new season 2022-2023, Olympique Lyonnais Feminine welcomes NAF NAF as a new partner.

For the ready-to-wear brand, this contract is being heralded as a sports first. As part of a 3-year agreement according to our information, NAF NAF will appear on the top back of players’ shirts.

“Through this collaboration, we want to remember how happy we were with the amazing journey of these beautiful dancers. Free and independent, they are attractive examples for all the women of NAF NAF: “tough people” who claim their strength as much as their femininity” she explains. Laetitia Mendes, Director of Communications and Photography Naf Naf, in a press release.

A partnership agreement entered into through Agent of five games. “The arrival of Naf Naf, an innovative and recognizable brand, in the environment of the women’s team of Olympique Lyonnais, witnesses the growing interest in the women’s game and the values ​​of dedication embodied by our players. We are sure that the interaction between our two brands will the possibility of promoting our athletes and highlighting the role and impressive achievements of high-level sportsmen. » adds Thierry Sauvage, General Manager of Olympique Lyonnais.

Note that NAF NAF was on Lyon’s jersey at the end of August during the Champions Cup final against PSG (1-0).

“Being away from the stadiums, but always being watched, they will also be ambassadors of the brand, which will give them new platforms to promote their discipline. As soon as the Championship resumes, the first qualifier will be held at the Groupama Stadium, the stadium of Olympique Lyonnais. A very “stylish” image that will feature high-level athletes” adds information.

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