THE formula 1 is holding the inaugural Miami GP this weekend and is testing the market expected by Liberty Media since the group bought the series more than five years ago. It is a new event that is coming as doubt hangs over the future of the most modern race on the calendar in the near future. As far as McLaren CEO Zak Brown is concerned, there is no threat to the success of the new market.
While in Miami for the pre-GP events, Brown made it clear that he is going against the idea that the races established in recent years represent more than the traditional arenas of the sport.
“No [representa ameaça], all have different geographies. They are a different race. People ask me who is the best doctor and I can’t say just one. There are quite a few, in fact”, in an interview with Autosport magazine.
“Miami will raise the bar for everyone; Singapore is an incredible event, as is Monaco; Silverstone and Abu Dhabi are excellent; Australia was packed this year. People recognize the Super Bowl as the biggest sporting event in the world, but Abu Dhabi  had a larger audience. Perhaps the World Cup final is the biggest final of all, but it is once in four years. We have 23 races, so that’s 23 Super Bowls.”
At a time when the future of the calendar is being debated not only because of cultural societies, but also because of the number and limitation of events, Brown agreed that the cycle of events is an interesting solution to explore.
“There is demand from places like South Africa and we cannot, systematically, hold more than 23 races. How far can you go when it is too many? I think everyone has a feeling that we are on the brink,” he said.
“So if we had 17 permanent races and five alternates every year, we would still have a 23-race calendar and we were able to hold the economic share where we are now, which is important. We are not adding frequency, but we are adding markets. There are many events which is played every two or four years. Why don’t you want a doctor every four years? But I think every two years would be solved,” he concluded.
O BIG PRIZES accompanies all Miami GP activities LIVE AND IN REAL TIME starting Friday.