Ford develops technology that slows down cars

Ford develops technology that slows down cars

In testing in Europe, Ford’s new connected vehicle system automatically slows down models in restricted areas

To make traffic safer, Ford tests connectivity technology in Europe to help improve city traffic. This system, called “geofencing”, or virtual area demarcation, allows cars to automatically slow down when entering restricted areas, such as around schools, hospitals or shopping centres.


According to Ford, in addition to increasing traffic safety, the technology will help prevent speeding tickets. Another benefit is making cities look cleaner, effectively replacing traffic signals, which are often confused in urban areas or covered by branches.

“Connected car technology can be proven to help make travel easier and safer for everyone, not just the driver,” says Michael Huynh, urban solutions manager, Ford of Europe. “Geofencing allows speed to be reduced when necessary to improve security and create a more pleasant environment.”

Photo | Ford/Disclosure – The creation of 30 km/h zones will reduce the risk to pedestrians

To reduce the risk to pedestrians, the creation of 30 km / h zones is considered the main measure, since drivers have a lot of reaction time and the reaction speed is low. In Europe, around 30% of traffic deaths are pedestrians and cyclists.

Driver assistance technologies such as self-testing help drivers not exceed speed limits, but zone-based speed control is considered more flexible and effective.

In tests conducted by Ford in Cologne, Germany, two Ford E-Transit electric vehicles are being used to analyze the effects of speed reduction on improving traffic and reducing accidents. The 12-month trial covers all 30 km/h zones in central Cologne, Germany, and selected 50 km/h and 30 km/h zones in other parts of the city.

Other recent research by Ford to improve road safety includes integrated traffic light technology, which can automatically turn green for ambulances, fire and police vehicles, and audible driver alerts for approaching people and objects.

How it works

The technology of Ford uses GPS tracking and data exchange to slow down the vehicle when it enters a geo-referenced area. The driver is notified of the new limit by a flashing light on the dashboard and can turn off the system at any time.

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