With sales, sales and real profits of publishing a two-digit increase, the Ferrari 2021 year is the most successful. By 2022, the Italian brand intends to do better.
Ferrari sold 11,155 cars in 2021, which equates to 22.3%.
Ferrari does not shine at all in the 1st Edition but that does not seem to hinder its business. Indeed, the Maranello brand launched, on Wednesday, February 2, 2022, a record of the results for the financial year 2021. Thus the manufacturer presented 11,155 vehicles in 2021. Higher by 22.3% than in 2020 but above all higher by 10.1% compared in 2019.
Sales, up to 23.4%, amounted to 4.27 billion euros. It is higher again than in 2019 (+ 13.4%). The net profit reached 833 million euros, against 609 million last year.
“Record 2021 financial results once again show the strength of our business structure“, welcomed his new CEO, Benedetto Vignaan electronic chips expert who took the helm of the group in September 2021, succeeding John Elkann who had taken some time after resigning Louis Camilleri in December 2020.
“We carefully managed the imports of an attractive mechanism, in line with our strategy for promoting controlled growth and maintaining brand uniqueness.“, added Benedetto Vigna, quoted in a press release, welcoming growth”two digits“, higher than expected.
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All regions of the world recorded double-digit growth: Europe-Middle East-Africa grew by 14%, the United States by 21.8%, and China-Hong Kong-Taiwan recorded a unique explosion of + 97.1% due to a very low comparison well and last year.
Manufacturer revenue from sales of cars and parts increased by 26% to 3.57 billion euros per year, while sponsorship and brand revenues increased by 10.4% to 431 million euros thanks to the more efficient System 1 calendar.
If group activities are not affected “for restrictions due to the Covid-19 epidemic“Ferrari predicts an increase of sales of around 4.8% by 2022. Production of the long-awaited Purosangue SUV should also begin this year of delivery.”from 2023“. (together with AFP)